Kev Saib Xyuas Kev Lag Luam: Mazda Yuav Mus Qhov twg Tom Qab Kev Sib Koom Tes Ntawm Sab Qab Teb Thiab Sab Qab Teb?

Hais txog Mazda, ntxiv rau qhov zoo-paub lub cav tshuab tshuab, muaj ib lo lus dav dav ntawm cov neeg.

Thiab nws yog cov lus hais los ntawm Tij Laug Zhou ua los ntawm Tony Leung Ka Fai hauv Hong Kong movie "Dub Kub". "Peb txhua tus caij tsheb hauv Mercedes-Benz, Rolls-Royce, koj caij Mazda, tsis xav tias koj tab tom khiav tsheb! Koj caij hauv Mazda, koj tsis tsim nyog los tuav lub rooj sib tham no ib zaug."

Txawm hais tias Tony Leung tau nrov heev hauv cov yeeb yaj kiab no, nws cov lus tseem ua rau ntau tus tswv Mazda tawg, thiab qee tus tswv Mazda tau hais tsis ncaj: "Vim li cas koj dub Mazda? Txawm hais tias nws tsuas yog hom pej xeem xwb, Kuv tsis tuaj yeem qeeb"!

Tseeb tiag, Mazda kev tuav tswj tau zoo heev, thiab lub npe ntawm "BMW ntawm Sab Hnub Tuaj" tau nthuav tawm ntawm cov neeg. Txawm li cas los xij, piv nrog "ob daim teb thiab ib qho kev tsim khoom", Mazda cov koob meej yog me me. Nyob rau hauv xyoo tas los no, nws cov kev muag khoom hauv tsev tau siab thiab qee zaum qis. Lub niche daim ntawv lo ntawm nws cov hom tau dhau los ua pom tseeb, thiab tseem muaj ntau qhov kev ncua deb ntawm qhov tiag "BMW".

Txhawm rau hloov cov xwm txheej tsis zoo no, Mazda tsis ntev los no tau tshaj tawm hauv kev xam phaj nrog European xov xwm tias Mazda npaj yuav dhau los ua lub tuam txhab tsim tsheb loj tshaj plaws yav tom ntej. Nws yog ib qho tsim nyog sau cia tias Mazda ntxiv ntawm no: "Peb tsis npaj siab los sib tw nrog cov khoom lag luam zoo nkauj German ib txwm muaj, tab sis muab qee yam tshiab los nyiam cov neeg siv tsheb zoo nrhiav kev hloov pauv".

Puas yuav kho koj qhov chaw ua haujlwm tiv thaiv koj ntawm "tsheb ciav hlau"?

Tau kawg, lub sijhawm no Mazda xav hloov nws tus kheej mus rau hauv cov khoom kim heev tsis yog ib qho tam sim ntawd. Qhov tseeb, raws li thaum ntxov xyoo 1990, Mazda kuj tau tsim ib lub lag luam khoom kim heev - Amati, tab sis vim tias tom qab nyiaj txiag thiab teeb meem kev ua tau zoo, Mazda tau txiav tawm txoj kev npaj no ua ntej tso tawm Amati hom.

Nyob rau hauv xyoo tas los no, nws tuaj yeem pom tias nyob rau hauv Mazda cov khoom npaj, txhua lub tsheb tshiab yav tom ntej yuav raug tsim los ntawm lub tshuab cav ntev ntev, uas txhais tau hais tias Mazda yuav tau hloov kho mus rau qhov ntev ntawm lub rear-tsav qauv, thiab tseem yuav nruab. nrog rau qhov tseeb inline-rau-lub tog raj kheej cav, cov kev ua haujlwm no yog txhua yam npaj los nkag rau hauv lub lag luam high-end tsheb, thiab qhov kev hloov no tiag tiag yuav ua rau cov neeg siv khoom muaj kev sib txawv ntawm Mazda.

Hauv lwm lo lus, Mazda qhov kev txhim kho lub sijhawm no tsis yog tsuas yog ua rau muaj kev ntxhov siab txog cov khoom kim heev ntawm sab nrauv thiab sab hauv, tab sis ntau ntxiv txog cov thev naus laus zis thiab qib zog. Mid-rau-loj SUVs xws li CX-60, CX-70, CX-80 thiab CX-90 yuav nruab nrog technologies xws li rotors, inline rau lub tog raj kheej cav thiab hybrids thawb lub hom mus rau qhov siab tshiab.

Nws yog undeniable tias Mazda yog ib tug heev tus kheej hom. Txawm hais tias nws ua haujlwm hauv lub ntiaj teb, nws feem ntau me me, thiab nyob rau hauv lub ntsej muag ntawm kev sib tw ua lag luam, nws tseem mus rau nws tus kheej, paub tias kev muag khoom poob qis. Thaum txhua leej txhua tus xav tias nws tsuas tuaj yeem txhim kho tau yooj yim, nws yuav tsum tau nthuav tawm tias nws xav los ua lub npe khoom kim heev, thiab tseem muaj ntau qhov ua tau zoo rau Mazda.